US break for Norwich record label

A conversation in a pub which “got out of hand” has transformed into a record label which has broken into the US market.

Hungry Audio, based in Elwyn Road in Norwich, has had two songs from its label placed on major US shows, One Tree Hill and True Blood.

Co-founder Adrian Cooke says he is now hoping to represent other labels as an agent and expand the firm into publishing by copyrighting songs and music as well as licensing tracks.

Mr Cooke previously worked in the music retail business as well as running other record labels, based in London and Leeds.

He set up the record label after he moved back to Norwich in 2003.

“It started after a conversation in the pub got out of hand, as these things do,” he said.

“We wanted to release records not exclusively from Norfolk but records we liked and would like to buy ourselves.

“We started deliberately not releasing local bands so it had national and international coverage.”

The first release was a band from the Midlands, the second was from New York. Then they started working with local bands.

One of those, Norwich band Sennen, is the group from which two songs have been licensed for use on US television.

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